Premium WordPress themes give you polished designs, faster performance and priority support without needing to write code. This guide rounds up more than 20 premium themes and templates for 2024, with the features that set each one apart and its pricing, plus what to weigh up before you buy.
Why You Need Premium WordPress Themes
Unrestricted Customization Options
Premium themes provide extensive features and customization capabilities optimised for speed and SEO. With drag-and-drop builders and conditional fields, you can shape designs without any coding knowledge.
Responsive Designs
Premium WordPress themes adapt seamlessly across all screen sizes and devices, removing the need for manual responsive adjustments.
Premium Template Designs
These themes include professionally designed, pre-built templates for many website types, so you can build a professional site far faster.
Speed and Performance
Premium themes follow best practices such as clean code, lazy-loading, sensible image resolution and caching to keep sites lightweight and fast to load.
Integration and Compatibility
Built-in integrations with CRM, email marketing tools and Google Analytics reduce plugin dependency. They also work well with popular page builders and WooCommerce, though a premium theme will only ever be as quick as the hosting underneath it.
Priority Support
Buying a premium theme usually includes preferential customer support with faster response times.
Things to Look For When Choosing the Best Premium Theme
- Aesthetic appeal: evaluate demo design quality, navigation clarity, typography and image resolution.
- Responsive: test across browsers and resolutions so elements adjust properly.
- Fast loading time: measure page speed using GTmetrix and Google PageSpeed Insights.
- Useful template and element library: consider the templates on offer for specific niches and the types of element included.
- Page builder and block compatibility: check support for Divi, Elementor, WPBakery, Beaver and Gutenberg.
- Customer support: assess whether help is available through ticketing, chat, phone or email.
- Positive reviews: research user feedback and satisfaction ratings.
- Regular updates: make sure the theme is updated often to avoid security vulnerabilities.
The Best WordPress Premium Themes for 2024
1. Flatsome
A multi-purpose WooCommerce theme with the UX Builder, unlimited design options and no coding required. It includes 19 premade templates, a drag-and-drop builder, built-in header customization, speed optimisation and WooCommerce integration. Pricing: $59 lifetime license.
2. Shopkeeper
A multi-purpose WooCommerce store builder with an intuitive WPBakery drag-and-drop page builder, one-click demo import, unlimited header combinations and eCommerce features such as quick view and product zoom. Pricing: $59 lifetime license.
3. Porto
A powerful multipurpose theme compatible with WooCommerce and popular page builders. It offers 96+ prebuilt templates, an AI content and product generator, full site editing and advanced eCommerce features. Pricing: $59 lifetime license.
4. WoodMart
An ultra-fast WooCommerce theme with 85+ prebuilt templates, a visual drag-and-drop header builder, a mega menu builder and a unique free-gift feature. It supports Elementor and WPBakery. Pricing: $59 lifetime license.
5. XStore
An elegant, very fast WooCommerce theme with 130+ pre-built demos and high-converting features such as a 360 product viewer, multi-vendor support, built-in AMP and smart image lazy loading. Pricing: $39 lifetime license.
6. Kalium
A flexible multi-purpose theme for blogs, portfolios and many niches. It includes attractive templates, a drag-and-drop header builder, a one-click installer, speed and SEO optimisation and font management. Pricing: $69 lifetime license.
7. Sober
A minimalist eCommerce theme built with Bootstrap and Elementor, compatible with WooCommerce and WPBakery. It features one-click demo import, powerful options, mega menu support and lifetime updates. Pricing: $69 lifetime license.
8. Electro
A robust theme for electronic stores and vendor marketplaces with 15+ complete premade websites, Electro extensions, a Bootstrap 5 foundation, vendor management and WPML compatibility. Pricing: $59 lifetime license.
9. The Retailer
A multipurpose theme for online stores, blogs, corporate sites and portfolios. It offers a retina responsive layout, WooCommerce compatibility, Gutenberg support, unlimited design possibilities and multilingual and multi-currency support. Pricing: $59 lifetime license.
10. Martfury
A multi-vendor marketplace theme with the WPBakery drag-and-drop builder, one-click demo import, product deals with a countdown, 360-degree views, colour, label and image swatches and advanced live search. Pricing: $59 lifetime license.
11. Marketo
A modern WooCommerce theme for electronics and multi-vendor stores. Built with Elementor and Dokan multi-vendor support, it lets you run Amazon-style marketplaces with vendor commissions. Pricing: $59 lifetime license.
12. Halena
A minimalist eCommerce theme with advanced features including AJAX filters, quick view, lookbook hotspots, 360-degree images, order tracking, pricing tables and progress bars. Pricing: $49 lifetime license.
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A clean multipurpose eCommerce theme with 32+ homepage layouts, a drag-and-drop builder, multiple headers, Google AMP, 360 image view, one-step checkout, colour swatches and a store locator. Pricing: $99 lifetime license.
14. Jupiter X
A lightweight, fast theme with 450+ premium templates, clean code, one-click demo install, real-time live editing, a blog and portfolio builder, a WooCommerce shop builder and form and popup customization. Pricing: $59 lifetime license.
15. OceanWP Pro
A popular lightweight WooCommerce theme with 240+ website templates for Elementor and Gutenberg, a section template library, custom post types, Freepik and Flaticon integration and premium extensions. Pricing: yearly and lifetime options ranging from $35 to $143 per year, or $141 to $572 lifetime.
16. Astra Pro
A lightweight, fast and very customizable theme with a drag-and-drop builder, pre-built starter templates, a one-click installer, live editing, WooCommerce features and premium support. Pricing: $49 per year or $199 lifetime for a single site.
17. Divi
A hugely popular theme and visual page builder with 2000+ premade designs, 200+ full website packs, drag-and-drop editing, global elements and styles, 200+ design elements, custom CSS and advanced code editing. Pricing: $89 per year or $249 lifetime.
18. Salient
A powerful, flexible theme for professional business websites with 250+ pre-built templates, a one-click demo importer, a visual front and back-end builder, multiple header layouts, 525+ shortcodes and strong performance. Pricing: $60 lifetime.
19. Enfold
A clean, flexible theme for business, eCommerce and portfolio sites. It features a two-minute setup, rich slideshow options (2D, 3D, layered, full-screen and parallax), a drag-and-drop builder and Gravity Forms integration. Pricing: $59 lifetime.
20. BeTheme
A comprehensive theme with four drag-and-drop builders (BeBuilder, BeBuilder Blocks, BeBuilder Woo and Header Builder) plus popup, footer, mega menu and loop builders. It includes 700+ pre-built websites and 2000+ page designs. Pricing: $60 one-time.
21. The7
A modern premium theme with a full website builder, 60+ pre-built templates, 50+ shortcodes, Slider Revolution, Elementor and WPBakery support, whitelabelling and professional support. Pricing: $39 regular license.
22. Bridge
A flexible theme by Qode Interactive for eCommerce, enterprise and creative portfolios. It features Elementor integration, WooCommerce support, 500+ demo templates, modular design, Slider Revolution and Layer Slider. Pricing: $69 lifetime license.
23. Total
A feature-rich, adaptable theme for eCommerce, portfolio, company and blog sites with a drag-and-drop builder, responsive layouts, customizable options, pre-made templates and advanced typography. Pricing: $59 lifetime license.
24. Consulting
A multipurpose theme for consultancy websites with multiple demos and layouts, the WPBakery builder, customizable headers and footers, appointment booking integration, WooCommerce compatibility and multi-language support. Pricing: $59 lifetime license.
Conclusion
This list of 22+ premium WordPress themes offers plenty of ways to improve customer experience and engagement. FastCow’s managed WordPress hosting complements these themes with fast loading speeds, daily backups and robust storage starting at $1 per month.